Articles

Discover more ways to manage your household chores allowing you to maximise your free time.

Still from the animation, Little Giant

Consumers get creative

Omo asked consumers around the world to make their own short film on what 'Dirt is Good' means to them.

Man doing shopping in supermarket

Just concentrate

The industry's first super-concentrated liquid detergent, Small & Mighty, is really cleaning up by proving to be an environmental and business winner.

A woman with an umbrella in a storm

Do battle against bugs - and keep flu away

Germs are part of everyday life for all of us. They're all around us, all the time. But we can take measures to stop them spreading around. It's especially important in winter, when the flu virus is at its peak.

Apple eater

Chemicals & you

All natural ingredients are good and all man-made chemicals are bad, right? While this is what many people today think, the truth is actually far less cut and dried.

Hand washing bathroom floor

Get a grip on germs

You can't see them. You can't feel them. And you can't hear them. But you share your home with millions of micro-organisms, including germs which can survive for long periods of time and multiply at an incredible rate.

Man and child

All about laundry

Laundry is a day-to-day part of everyone's life, but it can be a 24-hour job for some people. Does that sound like you? Do you have more laundry than you can handle?

Couple embracing

Making scents

Our sense of smell is 10 000 times more sensitive than our sense of taste, so make sure you're using a deodorant that works for you! We reveal the true power behind our sense of smell.